2016 Election Forecast
Organisation: FiveThirtyEight (United States)
Publication Date: 04/10/2017
Size of team/newsroom:large
DescriptionPolls dominated discussion of the 2016 election — but not in a good way. Commentators, political operatives and the candidates themselves cherry-picked results and misinterpreted the evidence. As a result, the public went into Election Day largely misinformed, thinking Hillary Clinton had an unassailable advantage over Donald Trump. This project sought to show polling results and how they translated into a forecast, nationally and in every state, thereby communicating the uncertainty in the polling. If polls were perfect, you wouldn’t need a model or a forecast — you could just take an average. But even the best polls are inexact; quantifying that margin for error is why we issue a forecast. We created a dashboard that let readers explore every poll we collected and every aspect of our forecast through a series of constantly updating data visualizations.
What makes this project innovative? What was its impact?Millions of people visited FiveThirtyEight’s election forecast and they were better informed for it. While pundits and other forecasters told voters that Trump’s chances were minuscule, our forecast showed Trump with a real shot at winning. Moreover, it illuminated his path: a split between the popular vote and the Electoral College, undecided voters breaking in his favor and his outperforming the polls in the Midwest. Our forecast was often at the center of the conversation about the state of the 2016 election. According to Chartbeat, it was the most engaging piece of journalism across every site that they track.
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