Organisation: WTD News (India)
Publication Date: 03/18/2017
DescriptionIn India, business, economic and financial news is highly skewed towards males and newsrooms are doing very little to attract the female reader. This worsens the already severe problem of female financial dependency and illiteracy. MissManage is a mobile app, disguised as a financial learning tool and tracker, to subtly push need-based articles to women from the categories of finance, economy and business. The objective is to get women in the habit of tracking their finances, increase their appetite for financial news and in the process help women become financially independent of men and boost their self-morale.
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The GEN Community Team