Capturing the Pulse of the Mexican Presidential Crisis
Organisation: 1World Online (Mexico)
Publication Date: 04/10/2015
DescriptionBy applying its successful social polling model, 1World Online powered www.mexico2014.com, a platform that allowed people to express their opinion on the Mexican Presidential crisis, was syndicated through numerous partner digital news sites, and continues to produce unprecedented real-time information and statistics on the Mexican political situation and what happens next. Available to both English and Spanish speakers, the website has now gathered over 1 Million votes on the issue and reached over 30 million people on social networks. Do Mexicans really want their President, Enrique Peña Nieto, to resign from his post? 1World Online revealed the answers with their data journalism platform which combines engaging online social polling with debating and expert data points to yield public opinion snapshot exposés, descriptive infographics, and most importantly the answers. The crisis for Peña Nieto comes as a wave of protesters in Mexico and around the world continue to call for his resignation following the government’s poor handling of the 43 disappeared students in the state of Guerrero, and his wife’s controversial part ownership of a $7 Million mansion built by a company that has greatly benefited from government contracts. For Peña Nieto and the Mexican people, this crisis has highlighted the level operational corruption and impunity of the country’s authorities. For many people, however, these protests do not necessarily show the true opinions of the Mexican people. Or do they? This is where 1World Online, the leader in the social polling sector, comes into play producing powerful, data-driven answers. By applying its successful social polling model, used for reader engagement and market research, 1World Online powered www.mexico2014.com, a platform that continues to produce unprecedented real-time information on the Mexican political crisis. Available to both English and Spanish speakers and packed with 1world engagement features, the project has now reached more than 30 million people on social networks and over 1 million votes have been collected on the issue in just a few weeks. The opinions have been collected via 1World’s viral social polls, which can be shared by users on social networks, blogs and websites. The site’s interactive data, accessibility and visual results highlights true social sentiment on the issue and its possible effects. With the majority of respondents coming from Mexico and North America, the site currently shows 76% of participants thought Peña Nieto’s presidential address on the 27th of November was disappointing, 96% believe the proposed anti-corruptions reforms aren’t strong enough, and 93% believe the human rights of the Mexican people have been violated with impunity. Now as Mexicans continue to voice their opinion via mexico2014.com, and the debate continues its course, It would be interesting to know if the Mexican President chooses to listen to what the country has to say, not only in regard to his resignation, but on the many other questions posed by the public and answered by 1World.
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